Frequently asked questions

  • No. Our services are at no cost to you.

    We’re compensated similarly to a realtor—if you purchase a franchise, the franchisor pays our consulting fee. You never pay more for a franchise by working with us than you would if you found that same brand on your own.

    Franchisors value consultants because we help them connect with candidates who match their model and are serious about exploring ownership. It’s a win-win for everyone involved.

  • Navigating the franchise world can be complex and overwhelming. We simplify it by helping you:

    • Clarify your goals

    • Build your Owner Model

    • Identify franchise opportunities that align with your strengths and lifestyle

    • Understand what to look for during the discovery process

    • Avoid common mistakes first-time buyers make

    It’s guidance, structure, and clarity—so you can make informed decisions with confidence.

  • In many cases, yes.

    While franchise ownership requires commitment and hard work, several models are designed to be run part-time or semi-involved, allowing you to keep your current job while building your business.

    During Step 2 (Owner Model), we determine whether a semi-involved model aligns with your goals and capacity.

  • Most franchisors structure their discovery process to be completed within 1–2 months. This timeline isn’t about rushing—it ensures you can evaluate the brand, meet the right people, and make an informed decision while the information is fresh.

    If you’re not planning to make a move for 6–12 months, it may be too early to begin. Franchisors look for candidates who are ready to engage seriously, follow the steps, and move toward a decision within the structured timeframe.

    Because franchise territories are limited, waiting too long can also mean the territory you want may not be available later. Starting the process only when you’re ready prevents frustration for you and for the brand.

  • We carefully pre-screen and evaluate the franchises we work with, looking at:

    • Track record and history

    • Franchisee support and training

    • Leadership and culture

    • Operational structure

    • Transparency

    • Overall brand reputation

    Only franchises that meet a high standard of quality and support are included in our network.

  • We work with first-time entrepreneurs, career changers, corporate professionals seeking more freedom, veterans, retirees, investors expanding their portfolios, and families exploring ownership for generational wealth.

    If you’re considering business ownership and want clarity, you’re in the right place.

  • Investment levels vary widely depending on the industry, model, and structure. During our conversations, we’ll help you understand the general categories of investment levels so you can evaluate brands that match your comfort level and goals.

  • Not necessarily. Many franchise concepts are designed for people transitioning out of corporate roles or entering ownership for the first time. What matters is your strengths, goals, and willingness to follow a proven system.

  • Before reviewing any brands, we build your Owner Model—your goals, strengths, values, lifestyle preferences, and long-term vision.


    Only the brands that align with that model make it onto your curated list.

  • No business can guarantee results.

    What franchising offers is a proven system, training, and support, plus the ability to speak directly with existing franchisees during validation to make an informed decision.

  • A wide range—including home services, wellness, child enrichment, senior care, automotive, pet services, professional services, and more.

    We don’t chase trends. We find industries that match you.

  • Yes.

    While I don’t provide funding directly, I connect you with lenders and funding providers who specialize in franchise financing and understand the nuances of the brands you’re exploring.

  • Then you’ve gained clarity—which is a valuable outcome. The goal isn’t to push you into ownership; it’s to help you discover whether franchise ownership is the right fit for the life you want next.